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WHAT'S NEW

Creative

Apple Gives Tierra Whack the Elf on a Shelf Treatment in Fantastical Holiday Ad

www.lbbonline.com, 4 hours ago

Director Calmatic embraces the ‘magic of mini’ for Apple HomePod Mini spot with a subtle nod to the lockdown experience

As brands figure out how to navigate a very unusual holiday season, Apple has decided to embrace surreal humour and magical silliness in its festiv... Read more

Creative

Hill’s Pet Nutrition Encourages Pet Owners to ‘Feed Love’ with Heartwarming Spots

VMLY&R - North America, 5 hours ago

The pet food brand's adorable new campaign from VMLY&R hopes to educate pet owners, new and old, on the dangers of pet obesity

If social feeds are any indication, it seems like everyone in America has welcomed a new furry friend during the pandemic. Shelters, animal rescues... Read more

Creative

Christmas Gets a Cheeky Hip Hop Refresh from Pepsi MAX

Truant London, 5 hours ago

Christmas campaign from Truant London seeks to challenge Christmas Cliches

Following a year that has been anything but conventional, we were delighted to have helped Pepsi MAX create their latest Christmas campaign, encour... Read more

Awards and Events

War Child Canada Hosts Star-Studded Gala

Impossible Studios, 5 hours ago

The virtual event, pulled together by Impossible Studios, ET Canada, The Globe and Mail, Warner Music Canada and Blackjet Inc, will feature famous faces such as Sting, David Harbour and Amanda Seyfried

Toronto-based production company, Impossible Studios, has partnered with ET Canada, The Globe and Mail, Warner Music Canada, Blackjet Inc and mor... Read more

Creative

No More Foundation Unveils 16 Days of Activism Against Gender-Based Violence Campaign

MRM London, 6 hours ago

Launched from Great Guns and MRM, public service announcement (PSA) encourages neighbours to help domestic violence victims during Covid-19 crisis and beyond

In commemoration of the International Day for the Elimination of Violence Against Women and the 16 Days of Activism Against Gender Based Violence, ... Read more

Creative

Giant Food Falls from Above in IKEA’s Warning to Wasteful Christmas Consumers

Great Guns, 9 hours ago

Great Guns director Ilya Naishuller helms the dramatic spot for IKEA Russia which encourages viewers to store their leftover food in containers - rather than simply throwing it away

Christmas is often a time of indulgence and extravagance - but that doesn’t mean we should be careless in our behaviour over the holiday season. Af... Read more

Creative

Toyota Launches New 2021 Hilux by Celebrating Its Unbreakable Bond with Kiwis

Saatchi & Saatchi New Zealand, 10 hours ago

Saatchi & Saatchi New Zealand's spot was shot on location in Queenstown, directed by Sweetshop’s Damien Shatford with stills by Ross Brown

Toyota New Zealand has unveiled its new brand platform for the 2021 Hilux through a multi-channel campaign that celebrates the bond between friends... Read more

Creative

Anti-Crime Initiative #ShortcutForHelp Aids Women in Need Whilst Stuck at Home

www.lbbonline.com, 10 hours ago

TBWA CHIAT LA creative Robison Mattei launches the project to coincide with International Day for Elimination of Violence against Women

According to several studies, one in four women have been victims of severe physical violence - including beating, burning or strangling - by an in... Read more

Creative

Daydreamer VFX Teams up with Hotspring for Dynamic Cupra Ad

Hotspring, 11 hours ago

Decentralised VFX model comes of age for the latest campaign

​Daydreamer VFX, led by VFX supervisor Pete Rypstra, has pulled together a world class team of collaborators including Hotspring to deliver the hig... Read more

Creative

How Tourism NZ and TBWA Sydney Invited the World to an Open-World Gaming Experience on YouTube

TBWA\Sydney, 17 hours ago

Eleven, TBWA Sydney and Google partner up for case study on Tourism New Zealand's campaign 'PLAY NZ' to show the success of the results garnered through YouTube

With international borders closed, Tourism New Zealand invited the world to come and 'PLAY NZ'. Tourism New Zealand partnered with one of Australia... Read more