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WHAT'S NEW

Creative

Stan Smith's Recycling Machine Lets You Get New Trainers with Plastic Bottles

The Marketing Standard, Fri, Apr 16, 2021

Mojo Supermarket and adidas want you to pay for your new, more sustainable Stan Smith’s using plastic bottles

Stan Smith’s can now be purchased with not just money, but also plastic bottles. In an exciting new campaign centered on saving the world from our ... Read more

Creative

Sir Lenny Henry Returns for Premier Inn's Latest Brand Platform Urging You to 'Rest Easy'

Leo Burnett London, Fri, Apr 16, 2021

The TV ad from Leo Burnett London and Partizan's Ally Pankiw is the first from the brand in three years

 Premier Inn is revealing the launch of its new brand platform – Rest Easy – in its first fully integrated campaign since appointing Leo Burne... Read more

Hires, Wins & Business

Iris Launches ‘Carbon kickback’ Incentivising Clients to Fight Climate Change

Iris, Fri, Apr 16, 2021

‘Carbon kickback’ will be offered to clients who sign up to agency’s client climate charter with Iris maintaining a ‘digital-first’ model post-lockdown to reduce its own carbon emissions

Iris has launched a new global initiative dubbed the ‘Carbon kickback’ as part of its ongoing commitment to the planet. The initiative encourages c... Read more

Creative

Coldplay, Brian Eno, Patagonia and More Create Playlists for Earth in Climate Change Campaign

FRED & FARID, Thu, Apr 15, 2021

FRED & FARID New York teams up with ClientEarth to call on the musical creativity of people around the world

On 14th April, FRED & FARID New York helped ClientEarth launch a major climate change focused social media campaign with support from over 60 i... Read more

Creative

Ooredoo's Unique Ramadan Message Celebrates the Turbulent Life of the Internet

FP7 McCann Dubai, Thu, Apr 15, 2021

Global telecommunications brand and FP7 McCann Doha encourages more kindness across the internet during Ramadan

Throughout our history, we have given birth to inventions and creations with good intent. But their impact in our lives and in the world, comes dow... Read more

Creative

Habito Takes the Sting Out of Interest Rates in Hellishly Gory Animated Spot

Uncommon, Thu, Apr 15, 2021

Uncommon brings to life the pain of interest rate uncertainty for latest Hell or Habito campaign film

Habito, the award winning mortgage broker, lender and home buying company, today unveils its latest ‘Hell or Habito’ TV ad which brings to life, in... Read more

Creative

Neymar Jr Shakes up the Poker World in New Role as PokerStars Cultural Ambassador

Anomaly London, Thu, Apr 15, 2021

Multi-channel campaign from Anomaly launches in the UK as new role for global sports icon is revealed

PokerStars today launches a new TV advert celebrating Brazilian football star Neymar Jr’s move into the role of Cultural Ambassador for the brand. ... Read more

LBB Film Club

LBB Film Club: Don't Go Back to Sleep

Chelsea Pictures, Wed, Apr 14, 2021

Chelsea Pictures’ Nadav Kander, Johan Kramer, Lisa Mehling and Tatiana Lewis speak to Addison Capper about a reflective look out the window and its implications for the future

Over a year on from the World Health Organisation declaring Covid-19 a pandemic, Chelsea Pictures Nadav Kander and Johan Kramer are remembering all... Read more

Creative

BMW Steps into the World of AR for Launch of First Ever Virtual Viewer

FCB Inferno, Wed, Apr 14, 2021

FCB Inferno teams up with BMW for the next generation AR experience for next generation cars

Today, BMW are launching the car brand’s first augmented reality tool in the UK, the BMW Virtual Viewer.During the pandemic, BMW showrooms across t... Read more

Creative

The Film Place Warsaw Cooks Up a Crispy Treat for KFC France

The Film Place, Wed, Apr 14, 2021

Company provides production service on quirky and fun film from Havas Paris

The Film Place Warsaw has recently completed a production service for KFC France. The film shows a very funky and sharp Colonel Sanders prepar... Read more