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5N30 Ep 11: Leading From Behind with Jimmy Smith, Karin Onsager-Birch, and Gavin Lester

Leaders from Amusement Park, Lyft, and Zambezi catch up with Great Guns USA’s Oliver Fuselier and LBB’s Phoebe Siggins to chat anything but advertising

5N30 Ep 11: Leading From Behind with Jimmy Smith, Karin Onsager-Birch, and Gavin Lester

It's a bumper episode this week for 5N30, the panel series that celebrates the creative spirit of the industry and the personalities that keep it moving forward. This installment features everything from a discussion on the political power of creativity and the viral image to a biting take-down of the “millennial” label.

Joining Great Guns USA’s MD Oliver Fuselier and LBB’s COO Phoebe Siggins this week are Jimmy Smith, CEO and CCO of Amusement Park, Karin Onsager-Birch, VP creative of Lyft, and Gavin Lester, partner and CCO of Zambezi.

This week, the panelists share their most inspiring (and most annoying) words from the last year, the special moments in their lives that helped them find their callings, and the lessons they learned from their parents. In addition, they reflect on how to be a boss that people don’t want to leave, the importance of mentorship, and what they’d tell their 10-year-old self if they had the chance.

Tune in to get an exclusive tour of the art that Gavin makes and curates across Zambezi’s offices, discover how Jimmy Smith invented the G in Gatorade, and find out why Bill O’Reilly branded Karin the ‘enemy of America’...


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