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Creative

Amazon Prime Launches Latest Instalment of Grocery Delivery Series

‘Binge Cheat’ from Joint follows one man who takes his Amazon Prime membership too far

Amazon Prime Launches Latest Instalment of Grocery Delivery Series

Following on from the ‘Dinner’ and ‘Surprise’ spots that talked about Amazon’s free two-hour grocery delivery service for Prime members, this new film builds the campaign further still.

In a single moment in time ‘Binge Cheat’ illustrates the relationship pitfall of someone who’s enjoying their Prime membership a little too much. Showcasing Amazon’s One-Day Delivery and their new Prime Video show, Hunters, starring Al Pacino. The spot is airing internationally from March.


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Client: Amazon

Agency: Joint

Production Company: Believe

Director: Fredrik Backar

Sound Design: Factory Studios

Post-Production: Electric Theatre Collective

Editing: The Whitehouse

Category: Media and Entertainment , Streaming Services

Genre: Comedy , Dialogue , People