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Creative

Cristiano Ronaldo Takes a Trip down Memory Lane in Vibrant Nike Spot

Dirty Robber director Caleb Woods worked with animation director Richard Swarbrick to bring the film for the new Mercurial Dream Speed to life

Cristiano Ronaldo Takes a Trip down Memory Lane in Vibrant Nike Spot

Dirty Robber & Presence teamed up to create a vibrant mixed-media journey through Cristiano Ronaldo’s legendary career to help launch the new Nike Mercurial Dream Speed.

Dirty Robber director Caleb Woods brought the story of Cristiano’s most iconic moments to life with animation director Richard Swarbrick’s flowing, hand-painted technique; coupled with remote shoot collaborations in Turin and London featuring the next generation of athletes following in Ronaldo’s footsteps.


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Client

Client: Nike Global Football

Creative Director: Adriano Furtado

Narrative Director: Matt Anderson

Producer: Chris Diamond

Production

Production Company: Dirty Robber

Director: Caleb Woods

Creative Director: Nick Frew

Executive Producers: Chris Uettwiller & Jamie Baker

Post Producer: Jamie Baker

Editor: Olly Riley-Smith

Colorist: Dante Pasquinelli

Sound Designer: Luke Bechtholdt

Supervising Sound Editor: Elad Marish

Animation

Animation Production Company: Presence

Animation Director: Richard Swarbrick

Animation Producer: Danny Fleet

Live Action

Live Action Production: Thursday’s Child

Producer: Agatha Gorazdowski

DOP (London): Jaime Ackroyd

DOP (Additional): Carl Burke

Category: Clothing and Fashion , Sportswear

Genre: Animation , Dialogue , Storytelling , Visual VFX