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Creative

Microsoft Teams Brings Tokyo Home with Personal Online Tour Guides

McCann New York brings the streets of Tokyo to those who couldn't attend the Olympic games due to Covid-19 restrictions

Microsoft Teams Brings Tokyo Home with Personal Online Tour Guides

People all over the world had big plans to visit, explore and experience Tokyo this summer. And then, all those plans were cancelled. Now, although people can’t get to Tokyo on a plane, they’re going through Microsoft Teams.

In the latest campaign from Microsoft Teams, we see how a group of people who had their trips to Japan cancelled get a personal, local and off-the-beaten-path tour around Tokyo by people who live there, all through Teams.

We see parts of the city they didn’t plan to see, learning traditions they didn’t know about, and becoming friends with people they would have never met, virtually through Microsoft Teams. They visit an underground izakaya, get an ikebana lesson, wander around a cat café, and discover many more things in a personal tour through Tokyo. 

And, we’re seeing more than just places. We’re seeing what happens when people connect with a new culture. We’re seeing how strangers who are oceans apart can become friends. We’re seeing curiosity and hospitality come together virtually. And we’re seeing what happens when people are presented with a seemingly insurmountable challenge: That where there’s a team, there’s a way.

Kathleen Hall, CVP, brand, advertising and research, Microsoft: “This was just a great opportunity for Teams to do what Teams does best—connect people visually, emotionally, so that it is almost as if you are there.”

In addition to the campaign, Microsoft Teams and NBC will be connecting athletes with their friends, family and biggest fans supporting them from back home, all through Microsoft Teams custom integrations.


Featured Companies: JSM Music , Sonic Union , Craft , Method Studios , Company 3

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Microsoft

Corporate Vice President of Brand, Advertising and Research: Kathleen Hall

GM, Global Advertising: Carol Hutchinson

Director, Global Advertising: Stacey Terrien

Director, Social and Media Partnerships: Jenny Leahy

Director, Global Advertising: Steve Simmons

Senior Marketing Manager: Veronica Mao

Senior Product Marketing Manager: Dawn Novak

Senior Advertising Manager: Hannah Westing

McCann New York

Co-Chief Creative Officer: Sean Bryan

EVP, Global Executive Creative Director: Shayne Millington

EVP, Global Executive Creative Director: Piper Hickman

Creative Director: Brad Soulas

Creative Director: Kristine Salm

VP, Creative Director: Ferdinand Daniele

Associate Creative Director: Nick Ciomperlik

Associate Creative Director: Nimrat Brar

Junior Art Director: Mikey Bready

Junior Copywriter: Enoch Lui

Designer: Yung Lee

Director of Creative Technology: David Cliff

Creative Technologist: Alicia Foor

McCann Tokyo
Creative

Executive Creative Director: Isamu Nakamura

Business Leadership

Business Director: Yukari Osawa

Strategy

Senior Planning Director: Jun Matsumoto

Assistant Planner: Sakiko Yazawa

Business Leadership

Managing Director, McCann NY: Kevin Nelson

EVP, Global Business Leader, m: united

EVP, Global Chief Marketing and Communications Officer, McCann Worldgroup: Jeremy Miller

Director of Communications, McCann Worldgroup: Victoria Park

SVP, Group Account Director: Socrates Papazoglou

Account Director: Gabriella Dickens

Account Supervisor: Maya Lobban

Account Executive; Rachel Zambernardi

Assistant Account Executive: Chanelle Wright

Project Management

Senior Project Manager: Lauren Kosche

Project Manager: Justine DeFilippi

Production

Chief Production Officer: Nathy Aviram

SVP, Executive Producer: Cindi Blondell

SVP, Executive Music Producer: Eric Johnson (aka DJ Bunny Ears)

Music Producer: Dan Gross

Business Manager, Music: Jamie Jou

VP, Senior Interactive Producer: Patty Visconti

Digital Producer: Sean Flanigan

Senior Art Producer: Kelly Ramsey

Strategy

EVP, Global Director of Strategy & Research: Ash Farr

Senior Strategist: Sydney Hausman

Strategist: James Rooney

Business Affairs

Business Manager: David Halberstadt

VP Director Talent Payment: Terry Marcello

Talent Payment Manager: Rosemary Smith

Production Company
Craft Studios

Head of Content: Adam Hirsch

Senior Producer: Zoe Katz Greene

Producer: Amalia Bradstreet

Producer: Francesco Soru

Teams Director: Eric Perini

Technical Director: Rob Perna

Business Affairs Manager: Amy Santana

Twin Brains Films

Director: Mackenzie Sheppard

Creative Producer: Saka Matsushita

Executive Producer: Janie Chartier

Assistant Director: Ryohei Mizuno

Line Producer: Akihiro Mochizuki

DOP: Ivan Kovac

B Cam Op: Christopher Nicholls

Photography

Photographer: Lukasz Palka

First Assistant: Chica Suzuki

Edit

Editorial and Post Production: No6

Editor: James Duffy

Editor: Dan Aronin

Editor: Andrew Manne

Assistant: Ashley Cisneros

Assistant: Tyler Pharos

Executive Producer: Corina Dennison

Head of Production: Laura Molinaro

Producer: Alexandra Leal

Pso Production

Post Production: Method Studios

Managing Director: Jesse Kurnit

EP: Graham Dunglinson

Flame Lead: Mark Woit

Senior Producer: Aiste Akelaityte

Production Coordinator: Teresa Smith

Flame Artist: Marc Godlfine

Flame Artist: Hyonuk Yu

Flame Artist: Colin Stackpole

Flame Artist: Patrice Langue

Flame Assist: Ryan Shields

Designer: Nan Wei

Designer: Keri Moller

Colour

Colour: Company 3

Colorist: Tim Masick

Producer: Kevin Breheny

Audio

Audio Post: Sonic Union

Mix Engineer: Michael Marinelli

Assistant Engineer: Julian Fader

Head of Production: Patrick Sullivan

Music

Music: JSM Music

CCO/CEO/Co-Composer: Joel Simon

VP/Executive Producer: Jeff Fiorello

Producers: Norm Felker/Andrew Manning/ Sharon Cha

Co-Composer: Jason Krebs

McCann NY Music Department

Senior Vice President, Executive Integrated Music Producer: Eric David Johnson aka DJ Bunny Ears

Music Producer: Colleen Dahlstrom

Jr. Music Producer: Madison Rowe

Business Manager, Music: Jamie Jou

Genre: Dialogue , People