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The Immortal Awards

The Immortal Awards Announces European Shortlist

29 projects make it through to the virtual round of regional judging

The Immortal Awards Announces European Shortlist

The Immortal Awards has today unveiled the shortlist for the inaugural European competition, ahead of the virtual round of judging on Thursday 5th November.

In total, 29 projects from across the region made this year’s shortlist. The 29 highest scoring pieces of work from the first round of judging will be debated in a virtual round of discussions to determine which projects, if any, will receive Finalist status and go through to the final, global round of judging in November. 

It is in the final round of judging that projects may be awarded Immortal or Commendation status. So far, 25 projects are through to the final round of judging following the announcements of the seven LATAM Finalists, seven North American Finalists, seven MEA Finalists and four Asia Pacific Finalists.

Entries to this year’s Immortal Awards were up 50% globally, with entries received from 52 countries.

Those on the first-ever European jury are Malcolm Poynton, global chief creative officer of Cheil Worldwide, Bruno Bertelli, global chief creative officer of Publicis Worldwide, Jose Miguel Sokoloff, global president of MullenLowe Group Creative Council and chief creative officer of MullenLowe Group UK, Ana Balarin, executive creative director of Mother London,  Vicki Maguire, chief creative officer of Havas London,  David Kolbusz, chief creative officer of Droga5 London, Toby Allen, deputy executive creative director of AMV BBDO, Fura Johannesdotir, chief design officer of HUGE, Owen Lee, chief creative officer of FCB Inferno, Laura Gregory, founder of Great Guns, Lottie Cooper, managing director, integrated advertising of Framestore, and Gary Szabo, chief creative officer of Tag.

Work that is awarded Finalist status by the jury on Friday, therefore qualifying for the global round of judging on November 20th, will be announced on Monday 9th November.

The Immortal Awards 2020 European Shortlist


Brand - Project (Entrant Company, Country)


13ème Rue - The Streaming Preroll (BETC Paris, France)

Argos - The Book of Dreams (The&Partnership. Leland Music & Grand Central Recording Studios, UK)

BBC - Wasted on Some (Anonymous Content, UK)

BECO - #STEALOURSTAFF (TBWA\LONDON, UK)

Black Lives Matter Brighton - WAKE UP (The Progress Film Company, UK)

Bodyform/Libresse - #wombstories (AMV BBDO, Trim Editing & 750mph, UK)

British Vogue - AW20 Archive (Framestore, UK)

Brontosauři v Himalájích - Physics (McCann Prague, Czech Republic)

Burger King - Moldy Whopper (Publicis Groupe, Romania)

Burger King - Election Whopper (BBH London, UK)

Burger King - Whopper of a Secret (BBH London, UK)

FKA Twigs - Sad Day (FRIEND, UK; Doomsday Entertainment, USA)

IKEA - Silence the Critics (Mother London, Electric Theatre Collective, Whitehouse Post & Wake The Town, UK)

IKEA - Black Friday (Re)Sale (Hjaltelin Stahl, Denmark)

Jehnny Beth - I'm The Man (My Accomplice, UK)

John Lewis & Partners - Excitable Edgar (Factory Studios & Cinelab London, UK)

KFC - The World’s Least Appropriate Slogan (Mother London, UK)

LEGO - Catching Crooks The Kids Way (Filmmaker, Bulgaria)

Nike - The Living Room Cup (AKQA, UK)

Riz Ahmed - The Long Goodbye (Somesuch & Final Cut London, UK)

Renault - The French Exchange (Soundtree Music, MPC London, The Assembly Rooms & Sony/ATV Music Publishing, UK)

Sainsbury's - Nicholas The Sweep (Pulse Films & Time Based Arts, UK)

Setapp - Don't Get Sidetracked. Get Setapp (Droga5 London & Goldstein, UK)

Starbucks - #whatsyourname (DOOH) (Iris, UK)

Starbucks - #whatsyournname (Film) (Iris & Sweetshop London, UK)

The Royal National Institute of Blind People - See Differently (The&Partnership, UK)

The Royal National Institute of Blind People - World Upside Down (The&Partnership, UK)

Ubisoft - The Cemetery (CLM BBDO, France)

Xbox - The Birth Of Gaming Tourism (McCann London, UK)


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