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Amazon Alexa Unlocks the Wonderful World of German Language

Grabarz&Partner and director Mario Clement tell the story of a thoroughly modern Germany for Amazon

Amazon Alexa Unlocks the Wonderful World of German Language

Director Mario Clement, agency Grabarz&Partner and DoP Cezary Zacharewicz created a series of scenes that will take us on an exciting trip through a modern Germany, full of charming, authentic characters and fun, heart-warming and entertaining little scenes that will feel like real life, representing the wonderful living worlds of German Amazon Echo customers.

Mario Clement said: "It's not only about how amazing our German language is and which incredible things we can express with it but about Amazon Echo’s and consequently Alexa’s fascinating ability to truly understand us as Germans but most and foremost as human beings and her capacity to make our lives a whole lot easier."

Greenlight gave the rights to using the image of Albert Einstein.

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Advertiser: Amazon

Creative Agency

Creative Agency: Grabarz & Partner

Production Company

Production Company: Soup Film

Director: Mario Clement

Producer: Jana Blömer

Category: Consumer Electronics , Smart speaker