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Annex Films and Luc Reso Janin Gets Graphic for Special K and Amazon

The award winning director combined meticulously crafted post production and live action for the spot

Annex Films and Luc Reso Janin Gets Graphic for Special K and Amazon

Annex Films and Luc Reso Janin get graphic for Special K and Amazon

We are proud to share our latest work, directed by the talented Luc Reso Janin for Special K and Amazon. The campaign highlights a collaboration between Special K and Amazon, where you can simply ask your Alexa for health hacks!

Born and raised in the Paris suburbs, Luc Janin had a few run-ins with the police for his work as a street artist under the name of Rëso. In parallel, he was studying fine art and graphic design with a keen interest in the burgeoning skateboard sub culture of the 90s. He began his career as a graffiti artist and illustrator. Through directing music videos and the commericals, he moved into live action film. 

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Advertiser: Special K and Amazon

Creative Agency

Creative Agency: Leo Burnett

Agency Producer: Sue Richardson

Creatives: Rob Turner and Simon Bere

Production Company

Production Company: Annex Films

Producer: Fred Robinson and Basil Stephens

Production Manager: Becky Swindale

Production Service

Production Service Company: Sancy Studios

Line Producer: Delphine Pesty

DOP: Pierre Barougier

Phantom cameras motion control operators: Jacques Honvault, Leo Lamant, Philippe Gilles

Cam Assistant: Alexandra Martin

Art Dpt/Food Stylist: Franck Moussel

Stop Frame animator: Lena Cardi

Stop Frame camera: Pierre Espaignet

Offline and post production

Offline Company: Annex Films

Editor: James Smith- Rewse

Graphic Design: Luc Reso Janin

AE graphic artist: Stuart Fortune

AE comp artist: Ross Mcdowell

Colourist: Dave Ludlam Jam VFX UK


Music Company: Adelphoi Music

Category: Breakfast , Food

Genre: Animation