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Creative

Applegate Urges Applegatarians Everywhere to Go Forth and Eat (Clean) Meat

Quirky campaign from Terri & Sandy steps out in support of the conscious carnivore

Applegate Urges Applegatarians Everywhere to Go Forth and Eat (Clean) Meat

As consumers are starting to see the light at the end of the pandemic and expectations for the summer are super high, meat company Applegate and AOR Terri & Sandy are encouraging Applegatarians everywhere to go forth and eat meat just in time for summer barbecues and long awaited gatherings with friends and family. This marks a new campaign under the 'Go Applegatarian' platform which first debuted from Applegate and Terri & Sandy in 2019 to serve as a rallying cry for meat lovers who consciously choose clean meat (made without nitrates, growth hormones or antibiotics) for ethical, environmentally-responsible and of course, delicious reasons.

The new campaign continues to step out in support of the conscious carnivore with a series of spots running on digital and social across properties like Hulu, Amazon, Roku, Facebook, Instagram and Pinterest. A 60-second brand video features the full line of Applegate products and a quintessential Applegatarian named Ted along with 15-second videos focusing on summer’s favorite grilling companion - the cleaner wiener - and the Applegatarians who love them.





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Category: Food , Meat & Fish

Genre: Comedy