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Hires, Wins & Business

Barbarian Appoints Creative Technologist Sunny Nan as Director of Technology

Sunny joins from startup Coinback, where he was chief technology officer

Barbarian Appoints Creative Technologist Sunny Nan as Director of Technology

Barbarian, the digital creative agency backed by Cheil, has announced the appointment of award-winning technologist Sunny Nan as director of technology. Sunny joins from startup Coinback, where he was chief technology officer. Reporting directly to Barbarian’s CEO, Steven Moy, Sunny will work across the breadth of the agency’s clients, with specific responsibility for Caliber, Samsung, AMEX and Kendo. 

“Barbarian continues to push the envelope by merging creative and tech together to build industry leading customer experiences. I’m excited to dig in and be part of driving unexpected innovation for our clients and audiences,” says Sunny.

Barbarian chief executive Steven Moy says: “With a growing client portfolio of eleven new clients throughout the pandemic and seven new client initiatives in the first seven months of 2021, Sunny is a perfect fit for Barbarian. Sunny brings his deep technology understanding and will identify new, innovative ideas that are both remarkable and profitable for our company.”

Sunny is a hands-on technology leader with a track record in executing technology projects at leading agencies including R/GA, Wieden & Kennedy and a range of start-ups. He has worked on numerous accounts for leading brands, including Nike, Jordan, Verizon, Kraft and Bank of America. His awards haul includes a One Show Gold Pencil for work on an app for the basketball community Nike Ballers. 

Originally a founder of startup Tech Magnitude, Sunny has also worked as director of technology at Publicis LifeBrands, tech lead at JWT and senior developer at R/GA.


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