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Hires, Wins & Business

Bridget Johnson Joins Boys+Girls from South Africa as ECD 

Most recently, Bridget worked at The Riverbed Agency

Bridget Johnson Joins Boys+Girls from South Africa as ECD 

Bridget Johnson, the multi award winning creative from South Africa joins Boys+Girls as executive creative director. Bridget has spent 20 years working in the best agencies in South Africa, working on global brands and winning multiple awards along the way. The ECD has won multiple awards at Cannes, The One Show, D&AD, Clios, The Loeries, Pendorings, Apex (Effectiveness), AMASA, Andy’s and PRISMs, as well as sitting on juries such as Cannes Lions, The One Show and D&AD. 

In 2018 Bridget was appointed to the board of The Creative Circle EXCO, a body dedicated to the transformation of creative people, product and perceptions in SA. Most recently, Bridget worked at The Riverbed Agency - the largest black female-owned agency in Southern Africa. Speaking about her new role, Bridget said: “I first came across Boys+Girls while judging D&AD and was struck by the high energy of the team and the passion with which they talk about their clients and partnerships. They also have a wonderful, diverse spread of accounts and I can't wait to get stuck in”. 

Bridget will take charge of the creative department at Boys+Girls, sitting across all clients and setting the direction for the work. Rory Hamilton, chief creative officer and Founder said, “Bridget is a key appointment for Boys+Girls. We set up the agency in 2009 and have been proud to see it develop an international reputation for producing great work. Bridget brings a fresh perspective, global experience and an unbelievable portfolio of effective work that has been awarded at the highest level. We are incredibly excited to have her join our growing agency and help challenge us to produce even better work”. 

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