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Camp Lucky Helps Tripwire Enable IT Pros to Worry About Everything but Their Cloud Security

Digital agency PMG brings the campaign to life with production and post by Camp Lucky

Camp Lucky Helps Tripwire Enable IT Pros to Worry About Everything but Their Cloud Security

Tripwire’s new campaign from digital agency PMG with production and post by Camp Lucky encourages IT pros to spend less time worrying about their cloud security and more time exploring the various sci-fi futures dreamed up by their wild imaginations — be that the spontaneous combustion of trees, hostile aliens, or the asteroid apocalypse.

The campaign, which includes banner ads, targeted social media, and videos, contrasts IT pros’ anxieties with the comforting reminder that with Tripwire, one of the most trusted global providers of cyber security solutions for enterprise and industrial organizations, their cloud infrastructure is secure. Those exploding trees are clearly the more pressing issue.

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Creative Agency

Agency: PMG

Creative Director: Kyle Kelley

Executive Creative Director: Andrew Harper
Associate Creative Director

Associate Creative Director: Justin Prichard

Writer: Benjy Joung

Art Director: Kevin Yurasovich


Production Company: Camp Lucky

Director: Adam Littke

EP: Brandon Tapp

Producer: Elizabeth Spiva

Post Production

Post Production: Camp Lucky

Editor: Logan Hefflefinger

Assistant Editor/Junior VFX: Jake Odgers

Graphic Artist: Seth Olson

Color: Neil Anderson

Audio: Scottie Richardson

Finish: Mark Sullivan

EP: Jessica Berry

Category: Business Services , Business Software