CZAR Amsterdam Welcomes Director Yoni Lappin to Roster
Already signed to the CZAR Germany roster, Yoni is thrilled to further extend his European representation by joining CZAR Amsterdam. His intimate character studies of youth culture and his unique ability to observe the world around him in a distinct way has led him to direct videos for the world’s most innovative artists including A$AP Rocky, Charli XCX, Usher and Post Malone. A$AP Rocky’s ‘Love$ick’ has reached over 65 million views and ‘1 Night’, his video for Mura Masa and Charli XCX, was featured in Billboard and Rolling Stone.
Yoni has also recently directed work and photographed for Adidas, Vogue, Nowness & Converse amongst other exciting brands and publications. Yoni never plays it safe and this results in the most interesting and challenging storytelling in music videos and commercials. Yoni’s new adventure with CZAR Amsterdam will surely yield wonderful results!
Link to Yoni’s reel here.