DIESEL Teams with Spanish TV Show to Invite Viewers to Go 'Off the Grid'
When every brand wants you online and liking, DIESEL is inviting people to go off the grid.
After been commissioned to redesign and produce the iconic red jumpsuits of 'the band' from the popular La Casa de Papel series, the brand has debuted its own capsule collection.
Fans, consumers and viewers will be eligible for an ultimate souvenir: DIESEL will provide the chance to be 'part of the band'. A limited number of jumpsuits - actually worn by the cast on set - are up for grabs. Just visit the website and follow the instructions from there - you’ll shortly find yourself off-the-grid, and ready for the next steps that include disconnecting from the internet and sending a fax to participate for one of the 150 original suits from the series.
The limited-edition capsule collection is already out in select DIESEL stores worldwide and on DIESEL's website.
Featured Companies: Diesel
Post Production / VFX
Colourist: Daniel Pallucca
Director: Leone Balduzzi
DOP: Karim Andreotti
Executive Producer: Barbara Guieu
Producer: Alice Garbelli
Production Company: K48
Set Designs: Claudia Bagorda
Styling: Giorgia Imbrenda
Head of Digital: Pierluigi Roselli
Editor: Samuele Schiavo
Account Director: (Digital) Ilaria Castiglioni
Account Executive: Mirko De Martini
Art Buyer: Caterina Collesano
Chief Creative Officer: Cristiana Boccassini
Client Service Director: Eleni Charakleia
Creative Agency: Publicis Italy
Creative Director: Thiago Cruz, Mihnea Gheorghiu
Creatives: Alex Eftimie, Anton Kuerschner, Dan Arango
Global CCO: Bruno Bertelli
Planners: Matilde Bonanni
Senior Strategist: Monica Radulescu
Social Media Manager: Doina Tatu
Audio Post Company: Richard Aardenburg
Category: Clothing and Fashion , Day Wear