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Creative

Director Clara Cullen Shows the Beauty of Airbnb Plus in Cape Town

Image Partnership director Clara Cullen directs Airbnb Plus spot

Director Clara Cullen Shows the Beauty of Airbnb Plus in Cape Town

Director Clara Cullen collaborates with Airbnb to launch the brand's Plus advertisement, shot globally. The Cape Town edition, filmed in Plus Hosts Chris and Dané’s timeless property, showed how another’s home can become your next source of inspiration.

From the flower pots to the mountain’s natural beauty, the location came alive under Clara’s direction. Collaborating directly with Airbnb’s members allowed the community-driven nature of the company to shine through, emphasising how it’s not simply about a place to stay but an experience to remember.

​Aired in 2018, US TV.

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Client

Advertiser: Airbnb

Production Company

Production Company: Image Partnership

Director: Clara Cullen

Producer: Samantha Mau

Category: Decorating , Home

Genre: Fashion & Beauty , Luxury