I Wish I'd Made That: PlayStation 'Stay at Home'
From when I first saw this spot back in 1998, it has been stuck in my head.
It might make some people's stomachs churn, but to me it reminded me of Down and Out in Paris and London by George Orwell.
I love this commercial for its irreverence.
It’s shocking yet beautifully crafted.
It doesn't pander to the norm, and just oozes creativity.
The use of the Schubert's Piano Quintet in A Major is brilliant as it gives the spot both gravitas and humour
In essence, this spot was brave - something we don’t seem to see anymore - well shot, and just my 'tasse de thé'
Bravo to all including the client.
Advertising Agency: Tbwa Simons Palmer, United Kingdom
Advertising Agency: Serious Pictures, United Kingdom
Creative Director: Tony Malcolm
Copywriter: Ros Sinclair
Art Director: Sean Thompson
Agency Producer: Louise Fuller
Account Supervisor: Barry Malone
Advertiser's Supervisor: David Patton
Director: Dan Nathan
Producer: Paul Mcnally