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Creative

Jacamo Reveals Punchy Winter Campaign

The spot, directed by Amy Becker-Burnett, comes from creative agency ODD

Jacamo Reveals Punchy Winter Campaign

The online clothing retailer Jacamo has revealed its Winter ’19 campaign, championing values that make ‘the true measure of a man’.

The latest campaign, directed by Amy Becker-Burnett alongside creative agency ODD and produced by Rock Hound, uses striking model shots to reinforce Jacamo's brand values; strength, determination, sensitivity, honesty and community. Looking beyond size and the superficial preconceptions that come with it and instead focusing on the emotional traits that make up the Jacamo man.

Amy is represented by OB Management as an Independent Director for commercials, content and music videos.

You can check out the film by clicking here.

Featured Companies: ODD

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Client: Jacamo

Advertiser: enter name

Creative Agency

Creative Agency: ODD

Art Director: Dana Reid

Strategist: enter name

Executive Creative Director: Nick Stickland

Creative Director: Luke Williams

Production Company

Production Company: Big Buoy

Director: Amy Becker-Burnett