M&C Saatchi Sport and Entertainment Promotes Krystyna Frassetto to Managing Director
Krystyna Frassetto has been promoted to managing director of M&C Saatchi Sport and Entertainment, to spearhead the passion marketing agency’s continued momentum.
Krystyna Frassetto joined M&C Saatchi in early 2020 to lead the PR and communications offer within the group. Since her appointment, she has brought fresh thinking and strong leadership, to drive rapid growth for sport and entertainment amongst existing clients including Commonwealth Bank, Optus and Woolworths, as well as new business wins including My Muscle Chef and WHOOP.
“I'm thrilled to be taking this next step with the M&C Saatchi Group and lead a brilliant team of passionate, creative and collaborative people. COVID has changed the role our clients’ businesses play in society and culture, and it’s a privilege to partner with them during this time, to reimagine the future,” says Krystyna Frassetto, managing director of M&C Saatchi Sport & Entertainment.