Work of the Week: 05/02/21
It’s the week before Super Bowl so, of course, ads inspired by the Big Game are aplenty. From a very cheeky take on Amazon’s Alexa by Michael B. Jordan to an adorable insight into the world of babies by Huggies there’s something for everyone. And if nostalgia is something you’re craving look no further than Uber Eats’ Wayne’s World spot featuring a surprise guest…
Also this week, as the world gears up to celebrate Chinese New Year, Coca Cola and McCann explore the real meaning of the festivities through the lives of three very different families. Plus, Movember and Cummins&Partners look at ways to deal with difficult behaviour in the ‘Dial a Dad’ campaign.
Check out the full list below.
Michael B. Jordan Is The Most Beautiful AI in Alexa's Super Bowl Ad
Huggies Speaks Directly to Babies in the Brand's First Ever Big Game Ad
Coca-Cola China Inspires Shifts in Perspective with 'CNY Confessions' for Chinese New Year
Party Time! Excellent! Uber Eats Revives Wayne's World for the Super Bowl
Movember and Cummins&Partners Show How Far Parenting Advice Has Come in New Ad
Laut Gegen Nazis and Serviceplan Campaign Unite to Speak Out Against Far Right Extremism
Verizon Builds Raymond James Super Bowl Stadium in Fortnite to Reimagine the Future of Virtual Sporting Events
First-of-its-kind Gaming Headset Alters Children's Voices to Protect Against Online Predators
Xbox Tackles Elderly Loneliness with Beyond Generations Reboxing Initiative
Featured Companies: MullenLowe Dubai , McCann China , The Den Editorial , Company 3 , Heard City , Accenture Interactive , SMUGGLER , Lucky Generals , R/GA New York , 750mph , Serviceplan Germany , Cummins&Partners Melbourne , Special Group , Droga5 New York , MPC LA , Hungry Man US , Nice Shoes , Mill New York