I am a Creative and Managing Director with 20 years experience in advertising and marketing. I am very forward thinking and have been responsible for many celebrated 'firsts' such as creating and launching UK radio's first national creative agency.
I made my name as a copywriter for radio, press and outdoor, then fully embraced the digital world, eventually becoming Group Creative Director of a massive UK media company, overseeing b2b and b2c advertising and marketing campaigns across content and technology driven websites; a magazine; a TV Channel, multiple radio stations and some of the biggest live events in the UK.
I specialise in turning depressed or loss making operations into profitable, highly motivated enterprises. My leadership has never failed to increase profit, motivate staff, and deliver celebrated work, even in the face of serious economic or industry issues.
In 2003 I was featured in the Financial Times as a leading figure in developing and improving advertising strategies in the UK.
I am also a skilled and confident presenter with a passion for training and development.
To date my work has impacted in all digital forms as well as in print; outdoor; on radio; in direct mail; on corporate films and at outdoor events.