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REEBOK x Cardi B SS2021 - B Unbelievable

We hit off the 2021 SS season with a bang and created another interactive shoe box for Cardi B and Reebok. This one was also inspired from the mouth icon — a symbol of speaking your mind and moving through life unfiltered! This collection featured all new sneakers, as well as her first ever apparel drop. The anything-but-ordinary wardrobe had blinged out lips, a furry tongue, light up buttons, and a wacky funhouse mirror that took the selfie game to a new level.

Client

Advertiser: Reebok

Creative Agency

Creative Agency: Venables

Production Company

Production Company: Unicorns & Unicorns

Category: Clothing and Fashion, Sportswear

Genre: Fashion & Beauty